How to Refresh Old Blog Posts for SEO (A Workflow That Works)
- by
Old posts losing traffic? Learn a simple workflow to refresh old blog posts for SEO, plus a free tool that tells you exactly what to fix first.
(read more)How the Holidays Are Shaping Web Traffic Trends (and Why You Should Care)
- by
Happy almost-2025, everyone! While you’re finishing up your year-end to-do’s (or wishing you had started them earlier), I’ve been diving into some fresh data published by Cloudflare. This time, they’ve looked at how people around the globe have been spending their time online during the holiday season – between Christmas and the New Year. As it turns out, when the feasting starts, the web often takes a back seat.
(read more)5 Best Constant Contact Alternatives: Find the One That’s Right for You
- by
Looking for Constant Contact alternatives? You’re not alone. First launched back in 1995, Constant Contact is ancient as far as email marketing platforms go. The platform reached its peak around 2011, losing customers to competitors like Mailchimp, and has struggled to regain its dominance since.
(read more)Brevo (formerly Sendinblue) Pricing Explained: Which Plan to Choose?
- by
If you want to level up your email marketing strategy, you might be considering a platform like Brevo (formerly Sendinblue). However, with so many products in their portfolio, different packages, add-ons, and even sliding scales for adjusting pricing, Brevo’s offering isn’t very clear and can cause a headache by merely looking at it all.
(read more)Best SendGrid Alternatives: Cheaper and With More Features
- by
Looking for cheaper SendGrid alternatives to serve all your email marketing needs – both your campaign email and transactional email? We have some good options for you here.
(read more)Best Push Notification Services for Your Web Audience
- by
Web push notifications differ from marketing options like emails and SMS messages in the way they’re delivered to users. As opposed to showing up through a text message or an inbox, push notifications pop up in web browsers or apps, prompting visitors about new products, deals, or announcements.
(read more)40+ Shopping Cart Abandonment Rate Statistics (Plus How to Recover Carts)
- by
It’s 2024, and cart abandonment is still a big problem for ecommerce sites. Following on from our blog post about abandoned cart emails, we crunched some numbers, and this post collects a number of cart abandonment statistics, both from our own database as well as third-party studies.
(read more)Digital Marketing Statistics
- by
Explore the latest digital marketing statistics, the ins and outs of Email marketing, PPC, SEO, E-commerce, influencer marketing, and more.
(read more)10 Affiliate Marketing Strategies to Drive More Sales
- by
Affiliate marketing strategies are some of the most important tools that an influencer can wield. Without a solid plan, your sales may not be living up to their potential. However, finding the perfect approach can be challenging for even the most seasoned bloggers.
(read more)30+ Marketing Automation Statistics: Relevant Facts and Figures
- by
Marketing automation has transformed how businesses engage with their existing and potential clients. It's enabled them to streamline repetitive tasks and focus more on needle-mover issues. With an increasing number of organizations adopting these technologies, understanding the key marketing automation statistics has become crucial to stay ahead of the competition and make informed decisions.
(read more)6 Best Email Marketing Services: Comparison & Reviews
- by
What are the best email marketing services and tools available? If that’s the question on your mind right now then you’re in the right place. We’ve been wondering about that too. So to find out who actually rules the space of email marketing services, we’ve signed up for six of the best options out there and tested them thoroughly. Here’s what we found.
(read more)Everything You Need to Know About WordPress Affiliate Programs – 30+ Affiliate Programs for WordPress, and How to Promote Them
- by
Affiliate programs are some of the most popular online marketing tools, and the same is true for WordPress affiliate programs: product creators can get free initial advertising and pay out only on performance and product promoters can get paid to recommend great products.
(read more)10 Best AI Marketing Tools to Grow Your Business and Website
- by
Marketing consists of tons of different tasks, like creating killer copy, crafting personalized email sequences, and maintaining a social presence, so you might be looking for an easier way to get the work done. Let's take a closer look at the benefits of using AI marketing tools and explore ten of the best options.
(read more)Mandrill Pricing Too Much? 5 Cheaper Mandrill Alternatives
- by
TL;DR: Mandrill wanted to raise their prices 4x. They found a way to do that by merging with MailChimp. Here are some Mandrill alternatives. I know I know ... I sound like a click-baity BuzzFeed headline, sorry. But that's, more or less, the case.
(read more)When to Send Emails for Best Results? Here’s What the Data Says
- by
When to send emails? What is the best day and the best time? I’d love to tell you it's 11am on Tuesdays, but the truth is, it depends on your audience. Here's everything you need to know.
(read more)5 Best Free Autoresponder Tools Tested and Compared
- by
Multiple free autoresponder tools are available online, many of which are made for specific types of companies and uses. We'll share how autoresponders function and how to pick from the best free autoresponder tools available on the market.
(read more)12 Great Christmas Promotion Ideas for Small Businesses
- by
Online shoppers worldwide are expected to spend more than $200 billion in the last two months of the year [1]. Therefore, it goes without saying that there’s huge sales potential as customers gear up for the holidays. As a small business, you may be looking for some effective Christmas promotion ideas.
(read more)10 Most Valuable Networking Skills for Every Professional
- by
The best careers are built around the best networks. Great connections can provide you with learning opportunities, promotional opportunities, jobs, and more. The wrong connections, on the other hand, can drag your career down to their level of mediocrity. This makes it essential to develop strong networking skills so you can build the right network for your career.
(read more)
OptinMonster vs LeadPages vs Sumo vs Thrive Leads
- by
What's the average optin rate you get on your WordPress site/blog? If you're using only basic forms in the sidebar, it's probably something in the 0.5% range (or less). Meaning, for every 200 visitors to your site, only *1* ends up subscribing to your email list.
(read more)Digital Content Marketing Strategy Template: Download Ours or Learn How to Create Your Own
- by
Whether you run a professional blog or an e-commerce website, having a digital content marketing strategy is key to the success of your business. However, you might not know where to start or which areas to focus on.
(read more)10 Best ChatGPT Prompts for Marketing, and How to Use Them
- by
By training ChatGPT on vast amounts of data, OpenAI created a double-edged sword of sorts. On one hand, it’s sophisticated enough to manage even the most dynamic digital tasks. But then again, on the flip side, this same dynamism can sometimes make it challenging to prompt specific outcomes – especially if you want to use ChatGPT for marketing.
(read more)WordPress SEO Checklist: Essential Steps for Climbing Google’s Rankings
- by
Why you need a WordPress SEO checklist? With the emergence of WordPress as a preferred content management system for all websites, site owners everywhere are looking for more effective ways to boost their search engine optimization (SEO).
(read more)How to Set Up a Retainer Agreement: The Exact Steps to Earn More as a Freelancer
- by
In a nutshell, a retainer agreement is a work-for-hire contract that pays on a regular schedule for expected work. Most retainers offer a small discount in exchange for the promise of reliable income. Learning how to set up a retainer agreement is one of the best ways to give yourself income security as a freelancer!
(read more)40+ Video Marketing Statistics That Will Blow Your Mind
- by
Video continues to dominate the digital landscape, and it's been like that for a couple of years now. From social media to blog and email campaigns, video is a powerful tool for engaging audiences and driving conversions. In this post, we'll explore a multitude of video marketing statistics that highlight its potential and offer insights into how you can make the most of this dynamic medium.
(read more)Determining the Best Placement for Your Social Media Icons
- by
How many websites have you been to where you can't find the social media buttons until you scroll all the way to the bottom of the page? Obviously that is not optimal placement. If you're wondering where to put social media icons on website layouts and what the optimal placement actually is, then you've landed on the right post.
(read more)
Color Psychology in Marketing: How Colors Impact Buying Decisions (What the Data Says)
- by
What colors are you using in your branding and marketing messages? Because whether you realize it or not, color psychology in marketing is subconsciously influencing the buying decisions of people visiting your website.
(read more)9 Best Sales Funnel Tools to Use (Some Are Free)
- by
While many of the popular digital marketing tools often double up as sales funnel tools, the truth of the matter is, if you're looking for only the very best sales funnel tools, you'll probably want something that's more purpose-built.
(read more)