Including animated content on your website can be a fantastic way to keep visitors engaged. However, large GIF files can slow down your site and negatively impact the user experience. So, you might be wondering how to use video formats for animated content in WordPress.
Fortunately, you can manually replace GIFs with videos in just a few steps. Alternatively, if you’re looking for an easier and faster solution, you can use an optimization tool 🔨 that offers automatic GIF-to-video conversions.

In this article, we’ll discuss why you might want to use video formats for animated content. Then, we’ll show you 🔎 how to do this manually and with a plugin. Let’s dive right in!