This is PART 3 of our short series titled “How Building a Community Around Your WordPress Site Can Improve SEO.”
- Can a Community Built Around Your WordPress Site Improve SEO? (Part 1)
- Step by Step: How to Build a Community Around Your WordPress Site (Part 2)
- Data Says: Is Building a Community Around Your WordPress Site Worth the Effort? (Part 3)
In this part, I want to return to the main question I started off with at the very beginning when I approached CodeinWP about writing this series of reports:
Is building a community around your WordPress site worth the effort?
Before diving into answering the question of worth, a more basic consideration is, “How do you measure worth in this instance?”
As an online forum owner, you likely have 2 goals:
- More engagement with real and relevant people = measured by more visitors/sessions/time on site.
- More conversion of that engagement into real earnings = measured by contracts in hand.
So what’s the story of my forum in regard to all this?